Frequently Asked Questions

Ultrabrand is a digital marketing transformation agency based in Switzerland. We design and build enterprise-grade websites and integrated marketing systems that unify CRM, automation, analytics, and communication in one modern infrastructure. If you wish to talk to us, evaluate your actual digital setup and see what's possible, book a free Digital Check-In.

We don’t just build websites; we build business systems. Traditional agencies stop at design or code. We connect strategy, UX, data, and automation so your entire digital ecosystem works together and performs.

We work with mid-size to large companies, often after they’ve been disappointed by other providers. Our clients range from luxury, real estate, and environmental engineering to pharma, industry, and services.

No. Our work focuses on infrastructure: the website, CRM, automation, AI integration, and AI brand visibility. We build what your marketing runs on. Once the system is live, you or your partners can operate it efficiently.

Everything we build at Ultrabrand — enterprise websites, integrated marketing systems, automation, and digital infrastructure — serves one single goal: to make your business operate as one intelligent system.

Many companies we meet grow their digital presence in fragments. They start with a website, add a CRM, connect a few marketing tools, and automate tasks over time. Each tool works, but not together. The result is scattered data, duplicated work, and inconsistent performance. And a huge problem when you need to plug automations and AI into it, or scale. A modern business can’t afford that anymore. Speed, data accuracy, and brand consistency now determine who wins attention, trust, and market share. That’s where digital infrastructure can help.

From website to system

A traditional website is a static showcase. An enterprise website is a connected platform and the visible surface of an integrated digital ecosystem. It’s where your brand, operations, and automation meet.

Behind the visuals lies a structure that handles leads, workflows, data, and analytics in real time. It is communication yes, but it goes beyond that: it is computation. When we build an enterprise website, we design it as the operating system of your brand: ready to scale, automate, and adapt.

The engine underneath: integrated marketing systems

Beneath every Ultrabrand site lies an integrated marketing system. It connects all your tools — website, CRM, automations, analytics, campaigns — so that every action fuels the next. Instead of separate efforts, you get one continuous process: attract > qualify > convert > retain.

Data moves instantly across the system, creating feedback loops that sharpen performance over time. This is what turns marketing from a cost center into a growth mechanism.

Automation and CRM integration: intelligence in motion

Automation is the nervous system of your infrastructure. It ensures every lead gets an immediate, contextual response without human delay. It triggers actions, synchronizes data, and coordinates workflows 24/7.

The CRM is the memory, the single source of truth connecting sales, service, and marketing. Together, they transform your digital presence into a living organism that responds, learns, and scales.

Digital infrastructure: the invisible foundation

All these elements, website, CRM, automation, and analytics, form your digital infrastructure. It’s the architecture that holds your business together online, ensuring everything runs in harmony.

A proper infrastructure isn’t just a collection of tools; it’s a governed system. It brings clarity, continuity, and resilience no matter how your company grows or how technology evolves.

AI readiness: the new frontier of visibility

The web is changing again. Search engines are no longer the only gatekeepers; AI assistants now summarize and recommend content for users. To stay visible, your brand must be machine-understandable: structured, contextual, and trusted. That’s what we call AI brand visibility: ensuring your expertise is recognized by both people and intelligent systems.

Our approach combines two layers:

• A human layer: minimal, elegant, and conversion-oriented.

• An AI layer: rich in semantic data, enabling machines to interpret and reuse your information accurately.

This dual structure makes every Ultrabrand website AI-ready by design.

The digital front office: the next evolution

Once everything connects — website, CRM, automation, structure, and intelligence — your website becomes more than a site. It becomes a digital front office. A place where people and AI interact directly with your business: asking questions, getting instant answers, booking, quoting, or transacting in real time. It’s not the future, it’s just the natural result of proper design.

The Ultrabrand philosophy

We believe that digital transformation isn’t about adding tools or following trends. It’s about building systems that think together. Our role is to design infrastructures that unify technology, brand, and operations, so your company runs smoothly, responds instantly, and remains visible in the new AI-driven world.

From the first click to the final conversion, your entire digital presence becomes one coherent, measurable, and self-improving system. That’s what we build. Beyond websites, performing infrastructures for the intelligent era.